How to Keep Lawn Care Customers Happy & Increase Customer Retention
Many marketing experts state that the cost of acquiring a new customer can be as much as five times higher than the cost of retaining an existing customer. When you factor in all of the variables, including the time it would take for a new customer to become profitable for your landscape business, this number…
Read MoreArborgold welcomes Ed Rockhill as Chief Operating Officer
Bloomington, IN | January 8, 2020 | Arborgold Software is pleased to announce the addition of Ed Rockhill to its executive team as Chief Operating Officer. As co-founder of Landscape Hub and career successes at large national landscape organizations such as The Brickman Group, Ed Rockhill brings 30+ years of experience Sales and Operations to…
Read MoreHow to leverage Lean and Six Sigma Process Improvement methodologies in Your Lawn Care Business
Anyone running a busy lawn care maintenance business should be looking to improve efficiency, cut costs, and increase profitability. As a result, from sales to service and invoicing, many lawn care companies are implementing Lean principles and Six Sigma methodologies into their daily operation. If the term “Lean Six Sigma” is a new concept to…
Read MoreMaximize revenues with a client vertical selling system in your lawn and landscape company
Vertical selling is a powerful sales process strategy that lawn and landscaping companies can use to increase revenue and deepen their relationships with clients. If you haven’t included it in your company’s growth playbook for the year, this type of business-building strategy might be an excellent fit for your company. What is vertical selling?…
Read MoreHow Inflation Impacts Lawn, Landscape, and Tree Care Businesses
As every new year gets underway, the risks of rising costs and inflation continue to impact individuals and businesses of all sizes. Along with price increases across the board, there’s a good chance that you’re still waiting on material that has been back-ordered as a result of disruptions in the supply chain. And when you…
Read MoreHow Google Business Profile Can Help Grow Your Landscape or Tree Care Business
Google Business profile is a must-have for lawn and tree care companies. Not only does it allow customers to find and connect with your business while searching for the services you provide, it also can help improve your search engine visibility (ranking on Google or SEO) by providing Google with accurate and updated information about…
Read MoreIs Battery-Powered Equipment Right for Your Commercial Lawn Care Business?
The world is quickly modifying the way we do business, including lawn care and landscaping. With global climate change and emissions standards under intense scrutiny, many cities and countries are changing laws to reflect a greener workspace. One way lawn care companies are evolving to fit this new eco-friendly world is by swapping gas-powered for…
Read MoreControlling Snow Removal Costs
Snow removal costs are on the rise as materials and machinery go up in price. Maintaining a reasonable rate to keep customers happy is a balancing act. One way of finding this balance is to reduce snow removal company expenses. At Arborgold, we develop software for field-based businesses like plow and landscaping companies. We understand…
Read MoreTop 5 Residential and Commercial Lead Generation Services for Lawn Care, Landscaping, and Tree Care Companies
Lead generation for local service companies is very different from going to Google Advertising and putting money towards a series of keywords. Depending on your focus, there are a variety of lead generation strategies and digital ad and directory sites available. For Lawn, tree, and landscape companies that service residential customers. Most homeowners take pride…
Read MoreLandscape Estimating Software Features That Set You Apart From The Competition
In any business, standing apart is one of the keys to success. It doesn’t matter whether you’re a landscaper, a tree care company, or anything else for that matter… If you stay front and center in your customers’ minds, you’ll get more repeat business, more referrals, and more revenue. But what’s true of businesses generally,…
Read MoreMust-Have Equipment for Lawn Care Maintenance Business
The landscaping industry looks pretty promising after key players worked tirelessly to see landscaping services classified as “essential” in 2020. The optimism seen in 2021 is not dead. And many companies are no longer investing in the best lawn care software but also focusing on top lawn maintenance equipment performers for 2022. Of course, lawn…
Read MoreTop Performing Email Marketing Campaigns for Lawn and Landscape Companies
Email marketing is a big part of the lawn care and landscaping industry. It connects you with customers, enhances retention efforts, jump-starts sales tactics, and keeps people informed. As you develop lawn care email marketing campaigns, there are a few things to take into consideration, including current trends and your target audience. Arborgold develops custom…
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